Sunbow Painting

The Situation

Sunbow Painters is a leading residential and commercial painting company serving Appleton, Green Bay, and Oshkosh, Wisconsin. Their vision is to be the most trusted painting company among its customers, partners, team members, and communities they serve. The company is led by its values: integrity, professionalism, communication and quality craftsmanship. Now, the hard part, how to communicate their values as an organization to their prospective clients through a variety of different salespeople. They decided to seek out an estimation software that could communicate their values while also accurately quoting jobs. When they found PaintScout, they were very impressed with the results it produced for their business. With PaintScout, Sunbow Painters was able to address three fundamental needs:

1. Accessible, professional proposals

More often than not, painting contractors are sending off estimates that don’t best suit the customer experience; files like PDFs and word documents can be confusing to the customer and hard to track internally. Ryan McCartney, owner of Sunbow Painters, experienced this struggle exactly. However, since choosing PaintScout, he’s been able to produce professional-looking estimates that are easy for customers to understand, access, and accept on-the-spot. Sunbow looks to “leverage technology and systems to help make [the] company more efficient, productive and professional.” Since using PaintScout, it has made their proposals incredibly professional and straightforward for the customer to understand.

2. Enhanced sales

Sunbow Painters strives to deliver a professional, best-in-class experience in all aspects of their business and looked to improve their estimation process. This led Sunbow to make an important switch to PaintScout — a system that allowed them to attract the clients they deserve by showcasing their company values with enhanced proposals. These proposals help set the Sunbow team apart from their competitors, and also resulted in higher close rates. The company hopes to continue this upward trend and set itself apart as a trusted leader in their area.

3. Ease of use: end-to-end customer experience

Without the use of a sales software, it can take a lot longer to build estimates then it needs to. Then after the estimate is sent out, there is the continuous back and forth between the customer and the company, answering questions and finalizing the acceptance. This process takes up valuable time for both the estimator and the customer. One of the selling features of PaintScout for Sunbow was that it cut this time down significantly by having a smooth and easy end-to-end experience for both the customer and the estimator. Ryan says that “[Sunbow] strives to raise the bar in the industry, in all facets, and PaintScout is an important resource for our company to help us create a differentiated end-to-end customer experience.” PaintScout allows estimators to quickly and accurately use the software and get projects accepted. Now they are closing more jobs in less time!